For more information, please call (773) 777-4494 or visit. From head to toe, Discovery offers females high fashion attire at low prices-all under $25.
The 27 Discovery stores, owned by two brothers, are located in the Chicagoland area Appleton, Wisconsin Milwaukee, Wisconsin Schererville, Indiana and Hialeah, Florida. ĭiscovery Clothing Company, celebrating 25 years, has expanded to become Chicagoland’s largest independently owned discount retailer. To view Discovery’s spring collection, visit. To reach the Appleton location, please call 920.733.9500. At Discovery, you don’t have to spend a fortune to look like a million bucks,” added Jeff Goldman, co-CEO.Īppleton’s store hours are Monday through Saturday, 9am – 9:30pm and Sunday, 10am – 8pm. “Our goal is to offer customers fashion-forward clothing and accessories at affordable prices.
“Discovery’s Milwaukee location has been extremely successful, and we are excited to expand into a new market in Wisconsin,” said Kenny Goldman, co-CEO. With exposed ceilings, crisp colors and an extensive shoe department, shoppers won’t have to travel far for fierce fashions at fabulous prices.įrom everyday to elegant daytime to date night and a shoe department that carries everything from posh pumps to summer sandals, all of Discovery’s merchandise is under $25! Discovery even carries a wide variety of basics, including tanks, tees and leggings, for just $3, and denim under $20! The shop will feature Discovery’s modern new design concept, offering customers a chic shopping experience. You'll love this too.312.751.5526 / / Largest Independently Owned Discount Retailer Opens Second Wisconsin LocationĬHICAGO - Discovery Clothing Company, Chicago’s largest independently owned discount retailer, is expanding its brand on April 1, opening its second Wisconsin location in Appleton at 4651 Michaels Drive. We bring them in with very limited quantities, so you can be sure that you won't see every other woman in town wearing the same clothes as you. Every item carefully curated with the local fashionista in mind! We have the newest styles, which you'll love. You’ll see today’s most sought after styles and must-have pieces. If you have not been inside an Apricot Lane, you’re in for an amazing discovery.
How? Each boutique is locally owned, and all the styles are hand-picked by the owner. LEARN MORE ABOUT OWNINGĮach Apricot Lane is a boutique that creates a unique adventure and shopping experience that captures the look and vibe of their local area. It's fun and rewarding! Find out more by requesting information today. We train our franchisees to be THE fashion destination in their local market, bringing in new styles earlier and more often than any competitor, all at reasonable prices, and ultimately win extremely loyal fans.
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